What do I get exactly?
You receive a zipped file instantly upon purchase that includes the following in MS office format
Trainer Guide (90 Pages).
Student workbook (70 Pages).
Slide deck (57 slides).
Two Bonus retail sales team member assessment forms.- A useful excel sheet for giving subjective and structured feedback to a retail sales person based on the sales process and sales questioning technique introduced in the program.
Personality type assessment questionnaire.
Bonus activities ( 22 activities ).
Training support documents ( Training evaluation forms, 5 certificate templates, program outline).
Review game.
$179.95 $199.95
You will receive a secure link by email to download your purchase immediately after purchase.
Buy Now, Download Instantly, Get A Bonus
- 22 games and activities you can use to enrich your trainings.
- Useful training forms (Evaluation forms, certificates).
- All you need to run a great training program.
- A fun, engaging Power Point review game to easily review key questions and concepts, improve retention through a competitive challenge designed to be the grand finale of your training program.
Competitive review game
A Power Point Review game to excite your participants about your training material where they compete to win by answering questions about the training program in a series of fun rounds.
The competitive Power Point game is fully customizable, just change the questions/answers, images, backgrounds…etc. Save as a new file & create 100’s of other review games for any training materials or program to always end your training program on a high note.
Watch This Short Video
Overview
Many retail store sales agents may believe that focusing on sales and achieving sales targets will necessarily affect the level of customer service they provide. However, when retail employees focus on how their customers feel and make decisions throughout the experience, they deliver excellent service and develop valuable two-way RELATIONSHIPS. Building customer relationships and meeting their needs is at the heart of this selling skills course specifically designed for frontline retail sales professionals.
At the core of this training course, participants will learn and practice a proven, step-by-step sales questioning model they can use immediately in any sales situation. This powerful sales questioning technique is all about asking the right questions in the right order. It is designed to increase the likelihood of making a sale by better understanding customer needs while maintaining a great customer experience. By following this proven questioning model your retail sales professionals will confidently lead their customers successfully through the buying experience.
Course participants will learn how to guide the sales/service conversation efficiently and effectively. They will also learn how to:
Adapt their communication style
Question customers around lifestyle needs
Build trusting, long term relationships
This course was delivered to a major multi-national telecommunication company’s retail employees and generated significant measurable results.
Course Objectives
By the end of this training course participants will be able to:
Explain what motivates customers (logical and emotional) to buy or continue to use a product/service.
Explain four personality styles; identify their own style; and, adapt their style to establish rapport with other personality styles.
Follow a simple 5-step sales process that will give them the confidence, energy, and focus they need to become successful retail sales professionals.
Use a powerful sales questioning technique that will enable them to better ask customers around lifestyle needs.
Overcome common objections and close the sale.
Make the best out of each interaction with every customer.
Learn valuable lessons from Joe Gerard, one of the greatest retail salesmen who ever lived.
Outline of topics
Introduction : Linking sales and customer service:
Selling or Serving Icebreaker activity.
Moments of truth.
Ethical sales practices.
Step 1: Know your stuff and your customer:
Know products and services you sell inside out.
Knowing your market and competition.
Buyer types we deal with.
Find out your own personality/buyer type.
Step 2: Create the opportunity:
Greeting customer properly.
Having a professional introduction.
Discovering customer needs.
OPEN Questioning technique.
Step 3: Matching customer needs:
Features, advantages and benefits.
The right benefit to the right customer.
Identifying customer’s decision criteria.
Step 4 : Handle objections and close the sale:
Types of objections.
Handling the most common objection “price”.
Handling objections model.
9 closing techniques.
Step 5 : After sales and follow-up:
Meet Joe Girard (The world’s best retail salesman).
Best practice post sale follow-up actions.
leaving no stone unturned.
Fun Reverse brainstorming activity wrap up activity.
Competitive review game – An Exciting review challenge (Power Point Game) to end your training on a high note!
Training Material Samples
Slide Samples
Trainer Guide Samples
Workbook Samples
The Fully Customizable Training package includes
- Fully Scripted Training Guide
- Participant Reference Workbook
- Powerpoint Slide Presentation
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Even if you’ve never delivered a training course before and are finding the whole process a little daunting, our training materials provide everything you need to complete an effective, engaging and fun professional course.
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