Good Customer Experience Vs Bad Customer Experience
Good CX
- Easy-to-navigate websites and mobile apps
- Quick and easy access to a relevant company representative
- Self-service options
- Multi-channel engagement
- 24/7 live support
- Shorter wait time during calls
Bad CX
- Confusing websites
- Slow issue resolution
- Irrelevant campaign outreach
- Long wait time
- Lack of human touch
- Hard to reach or arrogant customer service
- Ignoring customer feedback
- Single-channel for customer service
- Failure to offer real-time support