Workbook Samples

Visualizing Your Ideas

Change your words into images

Now that you have identified a clear theme, a core takeaway message, and two or three sections containing the appropriate amount of detail (including data, stories, quotes, facts, and so on), you can begin to think about visuals.

How can you visualize your ideas to make them more memorable and accessible to your audience? Using a sketchbook and sticky notes, or even scratch paper, begin to change the words on your paper or sticky notes into rough sketches of images—images that eventually will become high-quality photography, quantitative displays, charts, slides featuring quotations, etc.

Take those sketches and rough visualizations and build compelling visuals in one of the many popular presentation-software programs. Use stock image web sites to find appropriate photos or video clips.